BenQ doubles its ME market share in Q1’16

8 years ago

BenQ, continues to make inroads in the various geographies in which it operates, improving its market share and setting new standards for customer satisfaction.

Buoyed by its XR Series, which boasts of the world’s first 35-inch curved gaming monitor with the fastest refresh rate, the company notched up a 9.90 per cent market share in the UAE in the quarter ended March, 2016, up from 1.6 per cent in the year-ago quarter.

Overall, BenQ doubled its market share in the Middle East in the March-ended quarter, becoming the number four player in the region. The company’s market shares also doubled in KSA and Turkey. Qatar, where BenQ entered for the first time this year, registered a satisfactory performance.

Manish Bakshi, Managing Director, BenQ Middle East & Turkey, said, “We are very happy with our performance in the first quarter of 2016. Not only have we doubled our market share in many regions, our ranking has also improved significantly. In fact, if we consider Stand Alone LCDM brands in the Middle East region as a whole, we now stand at number four in the market.”