GEC NEWS WIREaswaaq, is unveiling its latest digital solutions during the 2019 innovation week in Dubai, including ‘Reach’ and ‘In Box’ store, which provides customers with a new, more convenient and intelligent shopping experiences.
Available in both English and Arabic, the smart phone app enables customers to complete their purchase transactions in seconds and without having to wait at cash Counters. The app, which can be downloaded from both Apple and Google stores, allows customers to scan barcodes available on the items they wish to buy through a built-in feature. Once completed the scanning, the app deducts the total amount from the available balance on the user’s ‘Wafa’ account, and calculates earned rewards points.
The artificial intelligence-based solution further cements aswaaq’s leadership in the retail sector, and falls in line with developments witnessed by the emirate of Dubai.
Using the biometric analyzed data, “In Box” store is a mini-intelligent store free from staff and based on the state-of-the-art technologies and solutions that enables the customers from accessing, scanning the items, checking out using their fingerprints, Wafa Loyalty Account or User Name and Password.
‘In Box’ was first rolled out in Mushrif Village Residential Complex in Mirdif, thus creating an added value for real estate developers who are looking to deploy AI technologies in residential compounds. The app offers users with a fast, convenient and secure way to shop in their residential communities.
Affan Al Khoori, The CEO of aswaaq retail, said: “To make a positive change in community’s lives, one has to think outside the box.”
He added that aswaaq comes as a live manifestation of the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President and Prime Minister, and Ruler of Dubai, who stated, while showcasing the UAE government strategy in April, 2007 that “We have solutions that mainly depend on our youth, such as aswaaq, which implements the latest technologies, thus minimizing reliance on marginal manpower and creating large investment opportunities for young talents.”
He added that the UAE’s retail sector is fast-growing and relies on innovation and excellence, which has ultimately helped it increase its competitiveness on both the regional and global scales. As such, aswaaq has set out to be a leader in innovation and excellence, by providing best-in-class services and quality products in a creative fashion. The step comes as part of aswaaq’s commitment to serving the community and achieving its prosperity.
