GEC NEWS WIREThe Event will provide a platform for opportunities for online content distribution and the converging worlds of broadcast, telecoms and IT.
Equinix will participate at the debut MENA edition of ‘IBC Content Everywhere’, a global electronic media and entertainment event exhibition and conference. During the event, Equinix MENA will discuss theparadigm shift being witnessed in the media industry with an increasing number of outlets opting for data centers to connect with content producers, advertisers and distributors across the globe.
“The MENA media industry is evolving at a rapid pace. The rise of mobile connected devices accessing video, the adoption of cloud based services and the overall migration of media and advertising to digital have meant that supply chains of content producers, advertisers and distributors have become less hierarchical and more interconnected – both within the industry and across the globe. With apresence in 32 strategic markets across the Americas, EMEA and Asia Pacific, Equinix can empower companies to connect with their partners and end-users and enable them to form bigger collaborations and unlock new revenues,”said Jeroen Schlosser, Managing Director, Equinix MENA.
“The ability for regional content delivery networks to seamlessly connect their media assets and establish core services on a hybrid cloud platform for additional services is now a reality with Equinix. Peering via Internet Exchange can also help regional companies lower their bandwidth costs by aggregating traffic delivery, while Equinix Performance Hub can help companies place their content physically closer to partners and customers,” added Jeroen.
