GEC NEWS WIRE#GenMobile has Entered the Workforce, Reveals Aruba Networks’ Survey
Aruba Networks asks businesses across the globe ‘Are you ready for #GenMobile?’ by launching a report that explores a new breed of employee that is changing the workplace as we know it.
The report, which surveyed 5,000+ respondents worldwide, including the two biggest IT markets in the Middle East, Saudi Arabia and United Arab Emirates (UAE), reveals characteristics of the newly dubbed #GenMobile, a group of employees defined by their preference for mobility both in terms of the devices they use and their approach to work. They have a tendency for non-traditional work hours, demand flexible work locations over higher salaries and request reliable internet, asking for Wi-Fi versus 4G, 3G or wired connections.
The majority of #GenMobile are in the early stages of their career, owns three or more connected devices (62%), and feels most productive when working from home (57%). #GenMobile are so attached to their mobile devices that they are 15 times more likely to give up coffee and seven times more likely to say goodbye to their televisions than their beloved smartphones.
The report reveals that, rather than acting as an aide to the workday, #GenMobile are shaping their working lives around their mobile devices. With the ability to work effectively any time, any place and on any device, they expect employers to make the policy and structural changes necessary to enable their preferred form of working.
