GEC NEWS WIREInfor Named a Leader in the Gartner 2016 Magic Quadrant for Marketing Resource Management (MRM)
According to Gartner, “Leaders in the MRM market demonstrate exemplary performance. They deliver a breadth and depth of integrated MRM functionality for large, enterprise wide and global implementations that extend MRM across the marketing organization. Leaders articulate business propositions that resonate with buyers.”
Infor was recently recognized as a Leader in the Gartner 2016 Magic Quadrant for Marketing Resource Management (MRM). This is the fifth consecutive year Infor Marketing Resource Management (MRM) has been positioned in the Leaders quadrant.
Infor MRM, part of the Infor Customer Experience suite, is a powerful tool that is designed to help organizations better plan, execute, and monitor multi-channel marketing operations. With tools designed for digital asset management, resource management, project management, budget and cost tracking, creative approval processing, capacity planning, and analytics, this product aims to help organizations get programs, campaigns, and activities to market faster.
Monzer Tohme, Country Manager, Infor, Middle East said, “At Infor, we are focused on delivering innovative, scalable applications with industry-specific capabilities that can be utilized in the cloud, and we believe this recognition for the fifth year in a row by Gartner is a testament to our success in that area.”
