GEC NEWS WIREAMD FirePro graphics empower Arka Mediaworks with epic visual effects for international motion picture extravaganza
Arka Mediaworks used AMD FirePro W8100 GPUs, AMD FirePro W9100 GPUs and other AMD technologies to bring the motion picture Baahubali: The Beginning to life.
Directed by acclaimed film maker S.S. Rajamouli, Baahubali: The Beginning features a series of visually exciting adventures brought to life by the power of AMD FirePro professional graphics, enabling artists to create real-time, seamless visual effects. It is the highest grossing film ever released by an Indian filmmaker.
“When it comes to enabling amazing visual effects for Baahubali: The Beginning, it’s not just about providing innovative hardware,” said Raja Koduri, senior vice president and chief architect, Radeon Technologies Group, AMD. “AMD is focused on delivering the tools for filmmakers to bring their fantasies to life without the burden of calculating or scheduling when the results will happen.
“I have always been fascinated with big palaces, kings on horses, and thousand-warrior battles, but epic scenes like these can easily be cost-prohibitive to produce,” said S.S. Rajamouli, Director, Baahubali: The Beginning. “To bring these scenes to life, AMD provided us with the professional graphics technology and engineering support that helped us create outstanding cinematic visual effects that push the boundaries of international cinema.”
