GEC NEWS WIRERiverbed Offers the Most Complete Platform for Location-Independent Computing to Help Organizations Use Distance and Location for Competitive Advantage
Today, at Riverbed Analyst Day 2013, Riverbed Technology will announce a new and expansive product and market strategy designed for growth. Riverbed has emerged from a four-year effort to transform from a single-product company to a platform company and with its expanded product set is well-positioned to address a market more than 10 times the current size of its original core market and growing at a combined annual growth rate (CAGR) of over 5 percent.
“We started Riverbed 11 years ago to eliminate distance and location as variables in delivering applications by solving the problems of latency and bandwidth limitations in wide area networks,” said Jerry M. Kennelly, chairman and CEO, co-founder of Riverbed. “We’re proud of our heritage in pioneering the WAN optimization market and we believe that Steelhead® has an important and bright future. But, Riverbed today is much more than WAN Optimization.
“Over the last four years, we’ve made the journey from a single product to four major product sets that add up to something much bigger — the industry’s most complete application performance platform to enable a concept we call: Location-Independent Computing,” Kennelly continued. “We made the investment. We did the work. We have the products. Now, it’s time to capitalize.”
Today, Riverbed together with its partners offers the most complete platform that allows customers to embrace Location-Independent Computing to leverage location and distance for competitive advantage. Location-Independent Computing gives IT the flexibility to host applications and data in the most optimal locations while ensuring flawless delivery and best user experiences. Organizations that embrace Location-Independent Computing achieve higher people productivity, better leverage of global skills/resources and radically reduce TCO.
That overall market for Application Performance Infrastructure is sized at about $11 billion and growing at about a 5 percent CAGR.
At today’s Analyst Day, Jerry and CFO Ernie Maddock will also detail some of the operational moves that Riverbed is making in the sales, channels, alliances, marketing, product development and financial management arenas in order to successfully market, sell and implement an infrastructure platform at global scale.
