Italy’s startups double their presence at GITEX Future Stars

Amedeo Scarpa, Italian Trade Commissioner to the UAE and Director of ITA.
4 years ago

Italian Trade Agency has selected 20 innovative SMEs from Italy’s booming start-up sector to showcase their unique solutions at GITEX Future Stars 2020. As a nation with a history of innovation and creativity led by masters such as Leonardo Da Vinci, Italians have a unique sense to match innovation with solutions that make life better, and this sensibility has extended into the technology sector, making Italy a fast growing technology hub in Europe.

Participating for the third time at GITEX Future Stars, this year the Italian pavilion has almost doubled in size and the number of participants now stand at 20, compared to 10 companies that participated last year.

Technology highlights at the Italian pavilion include blockchain solutions to solve the issues of counterfeit products, use of Artificial Intelligence to complement personal services in the HORECA sector, Semantic Web and Sentiment Analysis digital solutions, platform to expedite digital transformation in healthcare applications, solutions for vertical gardens, Smart Farming solutions and contact-tracing and social-distancing systems; and more.

The rich programme of events and pitch presentations, organised by ITA in the Italian pavilion, started with the Italian Startup Competition, a live pitch session where the Italian startups competed amongst each other, presenting their projects in front of select local investors and, judged by a highly qualified jury chaired by Nicola Lener, Ambassador of Italy to the UAE; and composed of Roberto Croci, Managing Director Microsoft for Startups; Fatma Elsafty, Blockchain Manager, Du; Jorge Sebastiao, CEO Global Blockchain Organisation; and, several others. Sanycar, an Italian company specialised in disinfection systems, won the competition.

Three Italian startups, Dilun, Kemanji and Tolemaica, are in the semi-finals of the Supernova Challenge by Gitex Future Stars. The winners will be announced on the last day of GITEX Future Stars.

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