Vangelis Lagousakos, General Manager Channel Sales, Middle East, Russia, Africa and Turkey, Dell Technologies, explains the how the partner vendor’s programme has adapted to regional challenges, and how the product portfolio is accessed by regional channel partners.
This year’s GITEX GLOBAL x Ai included 4,000 exhibitors, 35% of whom came to the region for the first time, from over 140 participating countries with 200 government ministries in attendance. A comprehensive range of digital leaders participated in regional events for the first time exclusively through GITEX GLOBAL x Ai Everything. These included, the AIoT firm redefining smart cities; Stripe, the world’s top Fintech unicorn; Zoom, the video conferencing platform that enabled remote work during the pandemic; Snowflake, the pioneering unicorn who reinvented cloud data solutions; and TeamViewer, whose software is installed on more than two billion devices. GITEX GLOBAL x Ai Everything was a major technology event with every leading technology player, including Amazon Web Services, Microsoft, Huawei, Dell Technologies, Ericsson, Intel, Avaya, Honeywell, HPE, Red Hat, Etisalat, du, Lenovo and Cisco, covering sectors including smart cities, cybersecurity, the data economy, mobility, healthcare, and telecoms amongst others.