GEC NEWS WIREProgram to recognize key partners and community’s efforts in boosting enterprise growth
Canon Middle East is all set to launch its first-ever partner programme aimed at IT dealers based in Bahrain. The year-long campaign will recognise the channel community’s efforts to boost the sales of Canon printers and further consolidate its position in the country.
“The Canon channel partner programme is designed to support and grow business in the IT channel and also seeks to continuously recognise the contribution of key players and team members who in turn contribute to our success. The feedback from the channel community for the programme has been.” said Hendrik Verbrugghe, Marketing Director, Canon Middle East.
The current channel programme focuses on sales targets set for main body printer business in Bahrain. The results with the details of the top performing dealers will be announced in 2016.
“Our channel partners are invaluable in fuelling growth and combined with Canon’s robust channel support, incentives and marketing programmes, we are creating ever-more rewarding relationships between the vendor and channels. We look forward to achieving greater success with this initiative,” said Dinesh Ramankutty, General Manager – INTERCOL.
