TP-LINK’s SMB Business MEA Gets New Boss

9 years ago

Ram Praveen’s appointment as Associate Vice President will help TP-LINK to gain better penetration and adoption of its solutions in the SMB segment

TP-LINK has appointed Ram Praveen as the new Associate Vice President, SMB for Middle East and Africa (MEA).

In his new position, Praveen will be responsible for the development of TP-LINK’s SMB channel business across the MEA region. In addition, Praveen will kick-start the SMB division TP-LINK encompassing tasks that strategizing, structuring the SMB solutions business, setting up a dedicated team, onboarding distributors and channel partners and supporting end customer businesses with the company’s comprehensive product line and solutions.

Remarking on Praveen’s appointment Denny Liang, Vice President, TP-LINK Middle East and Africa, said: “Having Ram on board with us here to help us drive further our SMB business in the Middle East and Africa is an excellent boost for our dedication to our channel partners and the further engagement we look to have with them this year and 2016.”

Prior to taking up this position, Praveen had roles at Cisco, Dell, Avaya, Redington Gulf and FDC International.

“In my role, my aim is to make a seamless process to end users in a manner where distributors, partners find full confidence in embracing TP-LINK SMB solutions,” said Ram. He pointed out that with the increase in security, hospitality, small businesses in different verticals, the growth for SMB networking is entering the prime.