The signing ceremony, held at Novotel Riyadh Al Anoud Hotel, Riyadh, KSA
The signing ceremony, held at Novotel Riyadh Al Anoud Hotel, Riyadh, KSA
6 years ago

Al Falak Electronic Equipment & Supplies Co partnered with IT security solutions provider ESET to promote and distribute ESET’s Endpoint Protection; Data Protection and Technology Alliances to meet the growing customer demand among businesses in Saudi Arabia. The addition of ESET solutions to its portfolio will further strengthen the distributor’s market presence in the country.

The signing ceremony, held at Novotel Riyadh Al Anoud Hotel, Riyadh, KSA, featured three sessions. The ‘ESET Endpoint Protection’ discussed ESET’s multilayered and cloud augmented malware protection system and multi-layered protection, along with the MSP program. The pain points of IT managers and ESET solutions for Two Factor Authentication and Encryption were analyzed during the session ‘Data Protection.’

Ahmed Ashadawi, President and CEO, Al Falak, said: “We are glad to partner with ESET to take their state-of-the-art IT security solutions to businesses in Saudi Arabia, thereby assisting them in mitigating the security challenges that form part of the era of digital transformation. We will be providing ESET with our channel expertise and the resources to facilitate market penetration and increased sales and market share in KSA.”

Dimitris Raekos, General Manager, ESET Middle East, said “We are happy to partner with Al Falak, the attendance was great, and we will be hosting more events in Saudi such as the ESET Security Days.”