Amstergi operating both B2C and B2B sell-through channels says Rajesh Menon

Rajesh Menon, General Manager Marketing, Amstergi describes the VAD’s operations to Arun Shankar, Editor GEC Media Group. Amstergi offers vendor products in AI, IT infrastructure, memory and storage, electronics, online and console gaming, robotics, supply chain vertical and accessories. Amstergi operates out of Middle East and Africa through dealers, sub-dealers and sub-distributors. It has both a B2C and B2B business stream.

From Oct 10 to 14, Dubai World Trade Centre hosted the global tech ecosystem, with over 1,000 thought provoking speakers, 5,000+ companies from 90 countries, across 26 halls and 2 million sq ft of exhibition space. The GITEX 3.0 edition featured seven technology themes: North Star Dubai start-ups, Ai Everything, Future Blockchain Summit in association with VARA, Fintech Surge, Marketing Mania, GLOBAL DevSlam and X-VERSE.