Application Economy Creates Opportunity for Middle East

10 years ago

The most advanced companies invest in development capabilities to succeed in the new application economy

According to Diyaa Zebian, Regional Director for Lower Gulf and Levant, CA Technologies Middle East and North Africa “Applications have changed the way companies do business. We live in an Application Economy. Everything is driven by a connected, mobile, application-based world where customers are far more likely to experience brand and interact with an enterprise through a software application than a live person.”

“In order to succeed in this new reality, all business across industries are challenged by the need to innovate and develop and deliver superior user experiences that engage customers and employees, and it´s all enabled by software,” continues Zebian.

The recent study commissioned by CA Technologies “How to Survive and Thrive in the Application Economy” which surveyed 1,450 senior business executives worldwide reveals that there are clear financial benefits for companies embracing the application economy. Companies identified as leaders in this global study have seen double the revenue growth, 68% higher profit growth, and 50% more revenue driven by new business offerings.

“DevOps has become a focal point for organizations that recognize the key role that the Application Economy will play in line with the Middle East’s long-term technology-enabled development agenda,” says Zebian.

In fact, Middle East respondents who have adopted DevOps report significant benefits such as increase number (27.7%) of customers, reduced time to market of software/services (27.1%) or improved quality of applications (20%).