CaaS Spotlights Retail IT Trends Shaping the Middle East in 2025

CAAS Report

CaaS Research successfully hosted the “Middle East IT Industry Foresight 2025: Retail Edition” webinar, offering an exclusive industry-focused deep dive into the future of technology in the regional retail sector. The session was opened by Jayakumar Mohanachandran, Chief Research Officer at IamCaaS, who emphasized the importance of strategic and unbiased research in shaping the digital future of industries across the Middle East.

Jayakumar reiterated CaaS Research’s commitment to delivering vendor-neutral insights tailored to enterprise needs, driven by transparency, integrity, and qualitative intelligence. He highlighted the growing role of data-backed strategic foresight in empowering retail organizations to stay ahead in an increasingly AI- and customer-driven world.

The session was followed by a detailed report presentation from Shoeb Mohammad Choudhari, Lead Research Analyst at CaaS Research. Shoeb outlined key trends transforming the regional retail technology landscape, including the evolution of POS systems, mobile payments, and the growing importance of omnichannel integration.

The session also shed light on the role of next-generation customer engagement strategies, digital loyalty, and real-time personalization powered by AI and advanced CRM tools. The impact of emerging technologies on inventory management and supply chain resilience was also explored—highlighting the growing adoption of predictive analytics, automation, and IoT to overcome regional infrastructure challenges and shifting consumer expectations.

In conclusion, the webinar underscored that success in retail now hinges on cohesive digital ecosystems that unify customer experience, operations, and data intelligence. Strategic investments in AI, customer-centric design, and workforce upskilling will be key drivers of competitive advantage.

CaaS Research extends its gratitude to all participating leaders, contributors, and research partners for their valuable inputs in curating this foresight. The full Retail Edition report is now available for download via the official CAS Research platform.

 

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