GEC NEWS WIRECisco appointed David Meads as Vice President for its Middle East and Africa operations. In the current era of digital disruption, Meads, in this newly created role, will oversee the execution of Cisco’s strategy in these two regions, ensuring the technology leader maintains its momentum at the forefront of digital transformation efforts.
As digital adoption gathers pace in the Middle East and Africa, the new geographical set up under Meads will allow for greater synergies, relevancy and sharing of best practices across the two regions.
“David Meads’ appointment to lead Cisco’s business in the Middle East and Africa comes at a time of tremendous potential for the region to reap the benefits of digital transformation, supported by the prioritization of digitization in both government and business agendas,” said Edwin Paalvast, President, Cisco EMEAR.
“As we deepen the commitment to the region, we’re excited to have someone of David’s caliber at the helm to spearhead our strategy and support customers along their digitization journey. One of David’s priorities will be helping Cisco’s customers and partners create value in a highly connected, digital world, while enabling greater responsiveness to emerging market and customer needs,” concluded Paalvast.
“I look forward to taking on the additional responsibility of a fast-evolving, dynamic region and to working with the phenomenal team we have in place,” said David Meads, Vice President, Cisco Middle East and Africa. “Combined, the Middle East and Africa region has the world’s youngest demographic and presents a significant market opportunity, where new business models and innovative technology adoption are addressing unique market needs. Cisco’s expansive portfolio allows us to partner with our customers and support their digital journey.”
