GEC NEWS WIREGenome believes that ‘Everything starts with the customer’ and that said they ensure that they offer the right Training and Support tools to their clients that deliver fast, measureable improvements for their teams.
“Our overarching belief is that everything begins with the customer. This means that in order for our strategies to be successful, they have to be based on the customer’s perspective. No exceptions.”
MHI Global- bringing in top brands under one umbrella –how’s the renewed organization going to benefit enterprises?
The approach and expanded, best-in-class capabilities of MHI Global support a holistic view of customer-management excellence throughout the customer lifecycle and across the enterprise from one source.
MHI Global:
- Understands that everything begins with the customer.
- Knows that the customers’ needs and wants should drive every discussion of how to improve performance.
- Applies proven methodologies, processes, and tools that solve real-world challenges.
- Accepts accountability for delivering measurable results.
- Helps leaders consistently measure, manage and improve the key metrics important to them.
- Provides best-in-class solutions from our sales performance, customer experience and leadership and management lines of business.
- Offers access to all of the MHI Research Institutes’ proprietary resources and solutions.
- Is a global, comprehensive source for consistent, scalable, end-to-end customer solutions.
What kind of consultancy services are provided by MHI global and how can those benefit channel organizations?
MHI Global Three Lines of Business
Our overarching belief is that everything begins with the customer. This means that in order for our strategies to be successful, they have to be based on the customer’s perspective. No exceptions.
To help organizations empower growth, MHI Global has created The Results Ready PlatformTM – each focused on customer challenges that tie to the platform and then align with our intellectual properties.
For Channel Sales Organization, MHI Global provides high quality channel training programs designed to engage people and motivate change, complemented by best practice management processes.
What’s the hype around TwentyEighty ?
TwentyEighty is a world leader in workforce performance solutions that focus on four key areas: sales performance, leadership performance, strategic execution, and credit performance. TwentyEighty offers experience in a multitude of vertical markets within each of these key areas. And yet TwentyEighty is not just a training company. It is a business performance company. Each of TwentyEighty businesses have built their solutions based on decades of researching the practices and insights of the very best people and organizations.
What would you advise in order to build a successful channel strategy that yields the best ROI?
At the heart of a world-class channel strategy is an understanding of your channel and your markets. Without intimate knowledge of these two basic building blocks, your entire channel strategy is based on conjecture and gut feel. While the channel may be performing well, what could the results be if you had this level of insight?
Genome Consultants are the Middle East partner of MHI Global- how are you positioned to provide the services MHI is renowned for? What are the services you are currently providing and what’s on the radar?
The resource driving the business at Genome Consultants comes with sea of experience from Fortune 500 organizations such as Microsoft, IBM, Dell, etc..& has navigated the ups and downs of sales for the last 20 years, in Sales Leadership, Career Coaching, Mentoring, Strategic Planning, Client Relationship, Business Development, Team Management, etc… This emphasis the fact that she understands and resonates the MHI methodology which it has to offer at the market place and the impact it can create to teams within the organizations. The methodologies that MHI adopts and offers is what Genome has been following in the region in their business which has help growth year on year
Currently we offer Miller Heiman and Channel Enablers programs to our clients and we look at adding the other brands under MHI Global into our portfolio which will benefit our clients further
The competitive channel market is maddening to say the least; what kind of value proposition does Genome bring to the table to give organizations that extra needed edge over the other players in the market?
Genome believes that ‘Everything starts with the customer’ and that said we ensure that we offer the right Training and Support tools to our clients that deliver fast, measureable improvements for their teams. We ensure that the programs delivered brings in ‘valuable perspective’ to their clients when they are in the market place. Talent is one thing but a scalable, consistent selling methodology is everything and those that prepare win more and win more consistently. The Leadership skills can help every employee contribute and communicate effectively, they will feel valued and capable in their jobs and also understand their roles in the big picture of organizational success
Give us an overview about the workforce you have in place in the UAE as of now.
We are a team of 15 sales and technical personals currently and the team is growing
What kind of organizations shall be most benefited from your expertise?
Organizations who…
- Evaluate where their organization stands by performing benchmarking: Define the key performance areas for channel excellence and framework for continues improvement.
- Implement the right strategies, processes, funding, systems, infrastructure, HR policies, and partnering values at the organizational level.
- Ensure that each team understands their role in the execution of the channel strategy and takes ownership for improvements.
- Review team performance against clearly defined partnering values, rules of engagement, and targets.
- Empower people at the individual level by educating them on channel strategy, systems, and values – then provide them with the skills they need to execute.
Which regions are you covering in the Middle East as of now and which are the ones which might enter your territorial coverage in the near future?
Currently we cover Middle East region (KSA, GCC & Levant). We will have our reach in multiple other regions too going fwd
