Featuredu offers mobile and fixed telephony, broadband connectivity and IPTV services to individuals, homes and businesses. The company also provides innovative solutions, carrier services for businesses and satellite up, downlink services for TV broadcasters. Products and services promoted by du include Business Plans for Postpaid Plans and Prepaid users. This also includes services such as Closed Business User Group free calling, and preferred International Destinations.
du’s AI solutions help to future-proof operating models and support business challenges as organisations navigate a digital revolution, ensuring maximum value generation in customers’ AI adoption journey. The telco’s UAE hosted Blockchain Platform on ‘Dubai Pulse’ also transforms and empowers organisations across the UAE.
Organisations across the UAE are engaging in digital transformation projects, with most accelerating their efforts after the pandemic. Most companies say that their major challenge is integrating their core and external IT. Around 60% of UAE CIOs have multiple digital technologies that are separate from their core IT platform, which creates silos of innovation and inhibits organisations from scaling up their digital transformation.
du helps organisations build digital platforms to seamlessly integrate, optimise processes and orchestrate data between their core and external IT. With an intelligent core, the telco constantly enriches its data and creates actionable insights, analytics, artificial intelligence and data lakes.
50% of UAE CIOs have multiple digital technologies that are separate from their core IT platform
Digital transformation is more than moving applications and data to the cloud. It is about enabling your organisation to securely adopt new technologies, facilitate visualisation, integrate data and processes, and integration of data and insights between internal and external processes seamless, supported by three foundational pillars, an ecosystem of partners and a comprehensive capability framework.
du works together with competent business owners or start-ups who are interested in selling and serving potential and existing du customers. Our channel partners have sales expertise in the service industry and have a large enterprise clientele with more than 15 staff members.
Through e-Procurement, du is connected with suppliers and business partners electronically on 24×7 basis. Further, du has a corporate policy to prioritise all Emirati Small and Medium Enterprises SMEs supplier companies registered with Khalifa Fund for Enterprise Development and Dubai SME.
As a digital telco, du is committed to enabling innovation end-to-end, from digital infrastructure and cybersecurity through to innovative customer experiences and operations. In the future, Artificial Intelligence will drive breakthrough ideas and applications, future-proof operating models and support business challenges.
Further, companies will increasingly rely on blockchain to accelerate the adoption of technology during a digital revolution and focus on their business needs. And cloud management, data centre solutions, enhanced enterprise connectivity will help increase agility, enable optimisation and visualisation reduce risk and simplify a complex ICT ecosystem.
Over the past 12 months, du has been working with key government entities such as the Department of Economy and Tourism, DET in Dubai in officially opening the Smart Business Hub, which will enable entrepreneurs to access a variety of du services and mobile telecom solutions that will enable businesses to launch their companies swiftly and pursue ideas through a comprehensive digital portal to achieve successful outcomes.
This important project with DET aligned with the UAE’s vision of providing support to companies and institutions across various business sectors, so that Dubai remains at the forefront of the list of preferred destinations for establishing and maintaining businesses regionally and globally.
TOP EXECUTIVE
Al Hassawi is responsible for overseeing telecom operations of du and Virgin brands’ digital lifestyle and innovation divisions, overseeing infrastructure development, technology and network investment, and continued 5G rollout. He is committed to driving innovation, accelerating digital transformation, and creating a fearless and industry-led telecommunications organisation.
Al Hassawi has been with EITC since 2006 in various capacities including Chief Commercial Officer at du and Deputy CEO of EITC overseeing telecom operations, including du and Virgin brands. He assumed the role of Acting Chief Executive Officer in September 2020 and guided the organisation into consistent growth.
Al Hassawi is leading du into the next phase of growth and expansion, ushering in a new accelerated phase of digital transformation. He spearheads an ambitious transformational mandate from the inside-out, directed at driving a purpose and performance driven culture, a faster go-to-market approach, and deeper and personalised customer experience.
Al Hassawi is inspired by the UAE’s culture and commitment to innovation. He relates to unique individuals and people who are passionate about work. The cumulative effect of many people working together and supporting each other is intrinsic to who he is as a person and as a leader at du.
With a background in Human Resources, Al Hassawi plays a key in empowering peers and team members by helping them overcome obstacles, celebrating their wins when they achieve high expectations, and engaging in open dialogue.
