GEC NEWS WIREEpson has established a new sales company to serve businesses, and consumers within one of the world’s most dynamic regions for technology adoption, with operations set to begin in October 2024. Headquartered in Dubai, United Arab Emirates, the new operation reflects the immense potential that Epson sees across the Middle East, Türkiye, Africa, and Central & West Asia (META-CWA).
With craft and care at its core, Epson META-CWA is reimagining what technology can do for consumers, businesses, and the planet. Through its extensive in-market network, the company will continue to bring to market Epson’s high-quality technology solutions in the printing, scanning, visual display, manufacturing, and lifestyle categories across the region – supported by Epson’s renowned service quality. This includes providing tailored enterprise solutions to an expanding customer base in sectors such as education, healthcare, financial services, construction, tourism, hospitality, retail, and entertainment.
In recent years, Epson has reported strong double-digit sales growth across the META-CWA region, with portfolios such as its education solutions growing by more than 100% between FY2022 and FY2023.
The new regional operation is being led by Neil Colquhoun, as President for Epson META-CWA, who has spent more than a decade with the company.
“At Epson, we take pride in what we design, manufacture, and deliver. This expansion into the Middle East, Türkiye, Africa, and Central & West Asia represents more than just business growth — it’s about connecting with the heart of local needs and delivering technology that empowers people and businesses, all while caring for the planet and building a more sustainable future,” notes Colquhoun. “Moreover, this structure will give our talented on-ground teams even greater opportunity to support the continued business growth with local partners.”
Supporting customers to reduce their environmental impact through sustainable technologies is a particular focus for Epson META-CWA, with ongoing investments in initiatives and processes that limit its own environmental impact. Epson have switched to 100% renewable electricity globally in Epson owned sites by the end of 2023.
Epson’s goal is to become carbon negative and eliminate use of exhaustible underground resources such as oil and metal by 2050.
