GEC NEWS WIRE‘Best DSLR Professional’ and ‘Best DSLR Entry-Level’ from Europe’s leading image press association
Four of Nikon’s products were honoured in the prestigious Technical Image Press Association (TIPA) Awards 2014, with the titles of ‘Best DSLR Entry-level’, ‘Best DSLR Professional’, ‘Best Rugged Camera’ and ‘Best Premium Camera’.
“We are elated to have achieved the TIPA honours across four categories in both DSLR and interchangeable lenses camera, particularly with the D3300 and D4S being awarded the ‘Best DSLR Entry-level’ and ‘Best DSLR Professional’ respectively. Both accolades reinforce Nikon’s constant commitment to inspire creative imaging expressions with products optimized for first-time users to professionals,” said Uemura Kimito, General Manager of International Marketing Division Imaging Group, Nikon Singapore Pte. Ltd.
TIPA has also awarded ‘Best Rugged Camera’ to the Nikon 1 AW 1, the world’s first digital camera with interchangeable lenses that are both waterproof and shockproof, and ‘Best Premium Camera’ to the Nikon Df, a full-frame camera that combines advanced imaging technologies and classic mechanical dials for an iconic edge.
TIPA Awards are independently voted each year by 29 photographic magazines, from 16 countries across five continents. The jury’s decision factors on innovation, the use of leading-edge technology, design and ergonomics, ease of use as well as price / performance ratio, in determining the winner of each category.
