Philips Partners with Trigon

To trigger market expansion by opening new business avenues with channel partners

MMD, the brand license partner for Philips displays signed Trigon as the authorised distributor for its entire range of monitors across GCC countries including UAE, Oman, Qatar, Bahrain, Kuwait and Saudi Arabia.

Vineeth Sebastian, Regionals Sales Director-MEA at MMD said: “We believe this partnership will allow existing and new partners to benefit from the expertise and depth of knowledge about display solutions that are integral to Trigon. It will support us to access new business opportunities and grow our market share in the region.”

Speaking on this tie-up, Trigon CEO, Arun Chawla said “We are confident that with this new relationship, we will not only strengthen our product portfolio, but also open up new business avenues for our channel partners in the region. We look forward to working closely with their local team to make it the winning brand in the region.”