GEC NEWS WIREEmitac Enterprise Solutions is re-establishing its supremacy in the SI market with a brand new identity. The strategies and roadmap that follows is worth the wait. In a candid conversation with Tony Alam, CEO, Emitac Enterprise Solutions.
It has been 6 months since Tony Alam stepped into Emitac Enterprise Solutions as the CEO. Down the months, the company has undergone massive ‘re-visioning’ and structural changes under his leadership. After establishing a strong hold in the UAE market, the top SI is all set to venture into other countries with a quiver that carries more ‘Services’ than ever.
CARRYING FORWARD THE SUCCESS LEGACY
As the market evolves to adapt to the ubiquitous technologies, Tony says that he has stepped in at a very exciting phase. The maturity of the market combined with Emitac’s 40 years of leadership has laid a strong foundation for Tony to work and build on it. “We are designing a lot of strategies to groom our business from a structural and management perspective. Cloud and managed services will definitely be our way forward and we are confident that we are moving in the right direction in building our operations, services and client base.”
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Emitac is more than a Company – It is a Belief.
A belief that defies ordinary thinking. This belief has turned Vision into Reality and delivers value to our Clients, Investors, Employees and our Partners.
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In order to further reemphasize their position in the market, EES has also opened its offshore office in Bengaluru, India that will work as an extended arm of the UAE market in remote monitoring the services offered to the clients. “India is a pool of IT talent, hence the choice was obvious. We have a headcount of over 40 in the Bengaluru office who will be monitoring our services and offering the required help with a virtual presence.”
Tony says that he would definitely be cashing on the brand value and reputation that EES has and the organization is all set to take that big step of focusing entirely on services. “My first target was to refine the strategies of the organization based on the market requirements and dynamics. We also built our cloud and we are working heavily on the offerings. The results are visible and the visibility is much more than I expected,” says Tony.
EMITAC CLOUD ROLLOUT
The Emitac Cloud is in its testing phase, but Tony says that the customers have already started seeing the benefits of it. “Our service motto is to make the life of the customer easier and simpler. They all know about the cloud but they are all coming with a different approach. We are taking certain burdens off the customer’s shoulders. The offerings on the palette include, BaaS, DRaaS, etc and we are increasingly showing them the simplicity and benefits of moving to our cloud. By 2020, the Disaster Recovery as a Service (DRaaS) market will be about eight and a half times larger than today, according to research firm and Markets. As the enterprises attach more value to disaster and risk management and EES sees DRaaS as a service gaining more momentum.
“The approach is not to move everything to the cloud but do it phase by phase. Customers have already started seeing the benefits of the cloud in terms of cost realization, optimization, and service,” adds Tony.
SERVICES ALL THE WAY
EES will be focusing and investing more on the services as it believes that is where the market is moving towards. “At the end of the day, everything rounds up to services. Customers have realized that at the end of the day, they have to focus on their core business. For many organizations, IT is not a business critical department, hence they wish to cut down costs on IT services as their business became more competitive. Customers are moving from CAPEX to OPEX and a huge focus is on BOT (Build, Operate, Transfer) It is becoming more and more acceptable in this market and more project will come to the surface. 2016 was not bad at all and we see a lot of opportunities in 2017 as well. We have made significant investments in Managed Services and our NoC/ SDC. At the end of the day it is all about putting forward the right value proposition.
A good number of organizations have forayed into other countries but many of the projects were left halfway. Tony says that he is very positive of their growth and success. “Unlike other service providers we are not here to push what we want … but what the customers NEED.”
By : Anushree Dixit
