‘Smart’world in Middle East

Smartworld, an Etisalat and Dubai South joint venture company, has deployed the Cisco Digital Ceiling framework to create a smart, highly secure and connected indoor space at its new headquarters in Dubai South. The implementation brings together Cisco’s secure IT network with an advanced LED connected lighting system from Philips Lighting to enable Smartworld to deliver a more connected, comfortable and intelligent working environment for both employees and guests.

“The potential of the Digital Ceiling goes beyond optimizing building systems and creates a platform for a new ecosystem of building applications and services. It gives us new opportunities for transformational applications, analytics and business intelligence, and delivers the essential capabilities needed to make cost savings a reality.” said Abdulqader Obaid Ali, Chief Executive Officer, Smartworld.

“Smartworld will improve efficiency and sustainability at its headquarters while delivering highly personalized user experiences that improve productivity, safety and comfort of building occupants,” said Frida Kleimert, Head of Channel and Commercial Sales, Cisco UAE.

“By combining our PoE LED connected lighting technologies with Cisco’s network innovations, Smartworld employees are able to personalize their working environment with a swipe of their finger. On top of this the lighting system is expected to improve energy efficiency by up to 80%, compared to conventional office lighting,” said Paolo Cervini, Market Leader – MET, Philips Lighting.

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