Using smart automation to fight cyberattacks

Candid Wüest, VP of Cyber Protection Research at Acronis.
Candid Wüest, VP of Cyber Protection Research at Acronis.
by
3 years ago

To combat the threats of 2021 and 2022, Acronis Cyber Protection Cloud is the only holistic cyber protection solution on the market that combines backup and disaster recovery, AI-based full stack malware protection, and workload management, in one unified integrated solution.

The low-touch console simplifies protection across silos and allows for a fast and reliable recovery of apps, systems, and data on any device from any incident. The extensive vulnerability and patch management combined with behaviour-based malware prevention prevents data loss or disruption to the business.

Acronis already had a strong focus on protecting dispersed data sets and remote workloads. To alleviate the challenges being faced by end users in the post pandemic phase of 2021, Acronis has reinforced the protection for productivity tools further, by adding exploitation protection for common video conferencing tools such as Zoom or WebEx, which have become a vital part of daily work.

It is vital to use smart automation, visibility across silos and deep integration to combat attacks and unify the approach.

According to a recent survey by Acronis 21% of organisations use more than ten security solutions, this creates complexity and costs time. The unique integrative approach by Acronis allows protecting data and businesses at any stage from any incident.

The frequency of threats is increasing as cybercriminals are automating their attacks. It is therefore vital to use smart automation, visibility across silos and deep integration to combat these attacks and unify the approach. Most companies struggle to have enough resources or expert knowledge and therefore seek a simple and automated solution, which can be provided by smart AI automation.

The unique integrative approach by Acronis allows protecting data and businesses at any stage from any incident.

Furthermore, the location of your data and the access speed will become very important due to regulations. Therefore, Acronis is constantly expanding its local datacentres, with the aim to be present in over 100 countries.

In terms of vendor partner programme to help channel partners deliver in the post pandemic world, Acronis supports all its partners with extensive training about the products and the general challenges with cyber protection.

All Acronis solutions are available as free cloud trials making it easy to roll out remotely, but Acronis licensing goes even one step further offering essential core functionality for data protection, anti-malware, and management functionality for free to all service providers. This allows every workload in an organisation to be protected with little to no upfront costs. MSPs can then sell additional service packs, such as advanced disaster recovery, where needed.

Selling single isolated solutions without considering the holistic approach is no longer good enough to provide adequate cyber protection.

Channel partners need to be aware of the risks and challenges with the ongoing digital transformation. Customers expect to be protected against any incident, regardless of if it is a ransomware attack, a human mistake, or a sophisticated software supply chain attack.

This requires knowledge about the current cyberattacks, as well as insight into the interaction of complex cloud infrastructure and user access control. Selling single isolated solutions without considering the holistic approach is no longer good enough to provide adequate cyber protection.


The frequency of threats is increasing, and it is vital to use smart automation, visibility across silos, deep integration to combat attacks.

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