GEC NEWS WIREXerox recorded strong sales across its production product line at Drupa 2016, including the new continuous feed Xerox Trivor 2400 Inkjet Press and cut-sheet Xerox Brenva HD Production Inkjet Press.
Both platforms were introduced at the massive printing industry event in Düsseldorf, Germany. The Xerox exhibit themed, “Let the Work Flow,” featured 160 printing applications, including personalized packaging and customized catalog production.
“Our aim was to disrupt inkjet and we saw the results firsthand in the initial customer reactions to the Brenva HD and Trivor 2400 at Drupa,” said Robert Stabler, Senior VP and GM, Global Graphic Communications Business Group, Xerox.
“At Drupa 2016, Xerox proved that they were ready to take on the next wave of print production requirements with an incredible breadth and depth of inkjet products targeted at everything from business color to direct mail and packaging,” said David Zwang, principal consultant of Zwang & Company.
