Jeevan Thankappan

Beyond promotion : The Essential Role of Media and Events Agencies in IT Marketing

Goher Ali Rizvi, Marketing Manager, ITQAN Al Khaleej, Digital Okta and ATC, writes about the role of specialized media and events agencies in IT marketing. In the constantly evolving IT landscape, marketing

3 weeks ago

by Jeevan Thankappan

Redington Joins the Pure Storage Distributor Program

Redington has become a certified distributor within the Pure Storage distributor program. Pure Storage is the IT pioneer that delivers the world’s most advanced data storage technology and services. Redington will now

2 weeks ago

Channel

WebEngage Partners with Sobha Realty

Sobha Realty, a developer of luxury real estate across the Middle East and India, has joined forces with WebEngage to revolutionize customer engagement through AI and data-driven insights. This collaboration will empower

2 weeks ago

Artificial Intelligence

New Research Shows How AI Agents Can Step In as Consumer Trust Slips

Salesforce’s latest State of the AI Connected Customer research reveals consumer trust in companies is at a record low and that AI is raising the stakes for brands. Today, 60% of consumers believe that

3 weeks ago

Artificial Intelligence

Transforming Digital Experiences with Liferay

Omar Sheliby, Regional Sales Manager at Liferay, explains how the company’s platform enables businesses to create cohesive digital experiences. Can you give us an overview of Liferay? We offer a DXP platform,

3 weeks ago

News

Measuring the ROI of AI: Four Essential Tips for Delivering Value

Nearly one-third of artificial intelligence (AI) projects may be scrapped by 2025 as costs outpace perceived value, according to recent findings from Gartner. This challenge has led many CEOs to rely on

3 weeks ago

Artificial Intelligence

Majority of EMEA IT professionals welcome greater AI regulation, reveals SolarWinds survey

A striking 87% of IT professionals in Europe, the Middle East and Africa (EMEA) would welcome stronger government regulation of artificial intelligence (AI) — according to a new survey from SolarWinds. The

3 weeks ago

TECHNOLOGY

Embracing AI is critical to a sustainable and prosperous energy future, say industry leaders

The potential of Artificial Intelligence (AI) to transform the energy industry and accelerate decarbonisation has emerged as a critical topic of conversation amongst energy ministers and business leaders, as was made clear

3 weeks ago

Setting new standards

Frank Catucci, CTO and Head of Security Research at Invicti Security, explains why the company stands out in the competitive web application security market. How does Invicti’s approach to web application

3 weeks ago

News

Fortifying Nonprofits

Yasser Hassan, Managing Director of MENAT at AWS, lists out the top 5 tips for nonprofits to enhance cybersecurity. In an increasingly digital world, nonprofit organisations are facing more sophisticated cybersecurity threats,

3 weeks ago

TECHNOLOGY

Dell Technologies Enables UAE Organizations to Build a Modern AI-Driven Workplace

Dell Technologies is making significant strides in the realm of AI with the introduction of the most comprehensive portfolio of AI PCs and workstations in the market. Setting a new benchmark for

2 months ago

PC·Products

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