GEC NEWS WIREAs regional marketing manager for MENA, Dia to enhance channel partner relationships and TP-LINKS footprints in MENA
TP-LINK has appointed Dia Hamdan as the new Regional Marketing Manager for Middle East and North Africa (MENA).
In this new role, Hamdan will be responsible for the vendor’s entire marketing functions and will work with a team of executives across the region to promote and raise awareness of the brand and its wireless LAN (WLAN) products in the channel and end user market.
Denny Liang, Vice President, TP-LINK Middle East and Africa (MEA), said “We particularly impressed because he joins us from Asbis Middle East, one of our top distributors in the region. With Dia onboard, the marketing team has been strengthened and he will be able to guide and coordinate with other business units to promote and raise awareness of the many initiatives we are doing in the channel and with end user customers,” Liang added.
Remarking on his appointment, Hamdan said he is happy to join TP-LINK at a time when it’s embarking on so many channel initiatives as the company extends it footprint in MENA and beyond. “My priorities in this new role will be to enhance relationships between TP-LINK and all its channel partners, help to coordinate regular events, training, partner meets and communicate the incentives programmes to partners,” he said.
