GEC NEWS WIREEMS partnered with SOCIFI which is the market leader in secure and scalable Wi-Fi and LTE sponsored marketing, monetization and analytics. Under this exclusive agreement, EMS will introduce the application-based solution that enables network providers and telecom carriers to generate advertising revenue through their Wi-Fi and 3G/LTE networks.
“Carriers worldwide for many years have struggled with declining revenues, commoditization of services, competition, and are often being seen as a “dumb pipe” for social media and other popular applications. This partnership with SOCIFI and the introduction of its services in the region will change the current scenario. It’s one of the most exciting areas in the telecoms carrier industry and a chance for carriers to turn the tables on OTT players, as well as generate mobile digital advertising for their customer bases for the first time. Overall we see tremendous opportunities and this is a game changer for carriers and network owners”, said Mr. Zulfiqar Khan, CEO, EMS Mobile.
Zdenek Hornych, CEO, SOCIFI Inc. said, “At SOCIFI we believe in disrupting the Mobile Data Market. In this complex digital age, we help businesses measurably improve the communication with their customers. We believe in the future of Mobile Data Sponsorship & Subscribers’ Engagement and partnering with the local influencers and leaders is a part of our strategy.”
