Hytera celebrated the 10th anniversary of its subsidiary company in the United Arab Emirates with an impressive light show at Burj Khalifa during its partner summit of the Middle East and Africa (MEA) region in Dubai on May 16th.
Over the past decade, Hytera has taken on a starring role in driving digital transformation across various verticals in the Middle East with its UAE branch as the regional powerhouse, revolutionizing public safety communications systems whilst enhancing operations safety and efficiency of the utility, transportation, and energy sectors through cutting-edge technologies of critical communications, control room, body-worn camera (BWC) and digital evidence management (DEM), etc.
Having played a pivotal role in reshaping the Professional Mobile Radio (PMR) communications landscape for ten consecutive years, Hytera UAE welcomed industry stakeholders, partners, and guests to join the Hytera Global Partner Summit (HGPS)-MEA at Atlantis The Palm. Alongside celebrating a series of key partnerships, projects, and achievements since 2014, the occasion was marked by the Hytera branding show featured on the iconic Burj Khalifa’s LED display – symbolizing a decade of local partnership, progress, and innovations across MEA territories.
Stanley Song, VP of Hytera and head of Hytera UAE said, “The 10th anniversary of our UAE office not only marks a significant milestone but also underscores our enduring commitment to driving innovation and fostering partnerships throughout the region. From the very beginning, establishing Hytera operations across the Middle East markets was pursued with an aspirational vision to meet rapidly evolving communications needs across key sectors.”
Through a series of strategic partnerships and innovative solutions, Hytera achieved significant market penetration in the last ten years. Approximately 50% of communications devices such as two-way radios, LTE and PMR dual-mode radios, and ruggedized smartphones used by public safety agencies in the region were from Hytera. The company also built a dominant presence in sectors such as energy (70%) and mass transit (50%). Hytera has played a pivotal role in upgrading safety and connectivity standards with its intrinsically safe (IS) explosion-proof radio series across high-risk working environments such as fire rescue, oil and gas, refinery, chemical, and mining.
Recent years have seen the company embark on a series of new projects. These include establishing a Training & Factory Acceptance Test Centre in Dubai (2022) and signing a Memorandum of Understanding with Omani service provider Omantel (2023).