Her fabulous combination of market expertise, dedication, and creativity makes her a real champ in the ME market
Reshma Yesodharan, Sr. Executive Marketing at Comguard has won the award as the Catalyst 2015 for Integrated Marketing. In her current role, Reshma manages the marketing portfolio of Comguard and handles all events, exhibitions, etc whilst liaising with the numerous vendors to ensure Comguard’s marketing goals are aligned with their own. An extremely dedicated person at work, Reshma ensures to leave no stones unturned in all the project of Comguard/ Spectrum ME she handles.
A graduate in Electronics and Communication engineering, coupled with a diploma in Graphics & Animation and a penchant for painting alongside digital caricatures, helped her commence her career as a Layout designer for AMS with a leading Systems Integrator in India. One of the most charming persons in the ME channel market, Reshma is a true Scorpion not only by zodiac but also deep within; she has a magnetic persona and the go-getter attitude to strive for perfection in every project she takes into her hands. Her smile is contagious and makes work a delightful experience for all those who associate with her.
Catalyst Award is an attempt to recognize the excellent capabilities brought by individuals to organizations. While most awards honor leading organizations, in the process, the chief warriors who make the success a reality miss the spotlight. The first edition of the awards has started a new trend by honoring the best minds, whose skill sets have brought excellent returns to their organizations. The awards were held on 16 March 2015 at The Address Downtown Dubai and organized by one of the fastest growing media houses of the region, Accent Info Media FZ LLC.