Riverbed Launches ONE Partner Program to Boost Growth with AI-Powered Observability Solutions

Alex Thurber, Senior Vice President, Global Partners and Alliances at Riverbed
5 months ago

Riverbed has launched Riverbed ONE, a new partner program to enable Riverbed partners to succeed in meeting the growing technology needs of customers to support today’s modern IT environments. The Company launched this new program to coincide with the introduction of its new AI-powered Unified Observability platform and solutions that optimize digital experiences and improve IT efficiency.

The Riverbed ONE partner program is aligned to Riverbed’s go-to-market sales strategy that focuses on working closely with partners to drive expansion and penetration in Riverbed’s larger enterprise market and develop new business in the mid-market space, with new AI-driven technologies and flexible consumption models tied to annual recurring revenue growth.

Additionally, Riverbed simplified its new partner program for easier engagement by removing the complexity of partner levels and dividends and introduced a simpler structure that provides benefits based on capabilities to drive specific activities and improve customer outcomes. Riverbed ONE rewards more consumption models with the expansion of its managed services offerings, new marketplaces and mid-market opportunities. The program also offers more sales incentives, training and enablement to encourage adoption of AI-driven solutions and for partners to continue to invest in Riverbed’s program.

“I’m very excited with the changes to our partner program embodied in Riverbed ONE as it is really about working side-by-side with our partners to collaborate and drive revenue and expansion opportunities to meet the industry specific needs of our mutual customers,” said Alex Thurber, Senior Vice President, Global Partners and Alliances at Riverbed.

“The new ways in which IT is being consumed by end customers and the demand for AI-driven technologies is reshaping the economics of the IT sector, and Riverbed responded with a partner-focused approach and a powerful platform and new solutions that bring us more opportunities for growth,” said Rick Shafer, Chief Revenue Officer at Swish. “We are delighted to be a part of Riverbed ONE and I look forward to seeing immediate and mutually profitable results in partnership with Riverbed.”

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