Snowflake has introduced its Snowflake for Startups initiative in the UAE to help entrepreneurs build and scale enterprise-grade AI applications. Aligned with the ‘We the UAE 2031’ vision, the programme provides founders with secure infrastructure, venture capital access, and technical resources to compete globally.
The initiative also aligns with the ‘We the UAE 2031’ vision, which seeks to strengthen the UAE’s position as a global economic hub and create an advanced, innovation-led environment that supports entrepreneurs and globally competitive businesses, underpinned by advanced digital infrastructure. Snowflake for Startups empowers UAE founders with a secure, production-ready data and AI foundation, enabling them to meet the performance, governance, and trust requirements of large organisations from day one.
“The UAE has embraced AI as a core economic driver, and startups here are building to compete globally from the outset,” said Tareq Masoud, Country Manager, UAE, Snowflake. “Snowflake for Startups is designed to meet that ambition by giving founders access to the same secure, scalable data and AI foundation used by large enterprises. With AI adoption at around 84% across organisations in the region, the focus is on building AI that is ready for real-world use and long-term scale.”
“Across EMEA, we’re seeing a new generation of startups designing for scale from the outset,” said Ash Mugridge, RVP of Digital Natives & SMBs, EMEA, Snowflake. “Snowflake for Startups enables founders to focus on innovation while we provide the performance, governance, and reliability they need to grow.”
Lowering the barrier to production-ready AI[Text Wrapping Break]Snowflake for Startups simplifies how early-stage companies access managed AI capabilities. By providing self-service access to enterprise-grade AI infrastructure within Snowflake’s secure environment, startups can build, test, and deploy AI applications and agents without diverting resources to managing complex infrastructure. Startups can also accelerate their product innovation and scale seamlessly by using Cortex REST API, a secured and unified API layer that makes switching between leading AI frontier models easy, trusted, and cost-efficient.
Snowflake for Startups offers a comprehensive toolkit that combines marketplace access, startup acceleration, and venture investment. Founders gain exposure to more than 12,600 potential customers through Snowflake Marketplace, benefit from credits, engineering support, go-to-market guidance through the Snowflake Startup Accelerator, and access capital and strategic backing through Snowflake Ventures, which continues to expand its global startup portfolio.



