Citrix Systems has appointed Mark J. Ferrer as Executive Vice President and Chief Revenue Officer, reporting to Citrix President and CEO, David Henshall. Ferrer joins Citrix from SAP, where he has been the COO and Executive Vice President of SAP Global Customer Operations since 2011.
Citrix Executive VP of Worldwide Sales and Services, Carlos Sartorius, will be assisting with the transition and retiring at the end of 2017.
In Ferrer’s expansive role at SAP, he was primarily responsible for global go-to-market and customer engagement, of one of the largest sales forces in technology. In his 6 years at SAP, he was integral in integrating significant cloud acquisitions into SAP’s sales motion. He also led sales for the largest Platinum customers as well as the global Strategic Customer Program. Additionally, he has held various positions in a variety of areas, including solution experience, presales, sales operations, and SAP’s Global Ecosystem & Channels organization, among other areas. Mark brings to Citrix an extensive background in sales, marketing, solution development, and general management gained through nearly 30 years of experience in the software and services industry. This includes being the CEO of two public software companies, non-executive Chairman and board member of two others and head of global software sales for HP.
“I am thrilled to join such a well-respected company and brand that has incredible customers, great partners, and world class employees. I want to thank Carlos for helping me through the end of the year as we continue to transition our solutions and most importantly, our customers, to the cloud. I am joining Citrix at a very exciting time!” – Mark J. Ferrer, Executive Vice President and Chief Revenue Officer, Citrix