Jeevan Thankappan

Beyond promotion : The Essential Role of Media and Events Agencies in IT Marketing

Goher Ali Rizvi, Marketing Manager, ITQAN Al Khaleej, Digital Okta and ATC, writes about the role of specialized media and events agencies in IT marketing. In the constantly evolving IT landscape, marketing

3 weeks ago

by Jeevan Thankappan

Gartner predicts global public cloud spending will reach $723 billion by 2025

Worldwide end-user spending on public cloud services is forecast to total $723.4 billion in 2025, up from $595.7 billion in 2024, according to the latest forecast from Gartner, Inc. “The use of

3 hours ago

TECHNOLOGY

Fortinet Threat Predictions for 2025: Get Ready for Bigger, Bolder Attacks

While threat actors continue to rely on many “classic” tactics that have existed for decades, our threat predictions for the coming year largely focus on cybercriminals embracing bigger, bolder, and—from their perspectives—better

3 days ago

Deloitte extends Anaplan alliance to GCC Markets

Deloitte has announced the rollover of its Anaplan offerings to the GCC market. The Deloitte collaboration with the pioneering cloud-based scenario planning and analysis software provider will present solutions that help streamline

6 days ago

TECHNOLOGY

Unilever UAE to Restore 6,000 Mangroves in Climate Fight

In line with the UAE’s Net Zero 2050 Strategy and following a partnership signing with Mastercard and LuLu at COP28, Unilever today officially launched its inspirational campaign committed to help educate, encourage,

6 days ago

Business

COP29: Digital tech and AI can boost climate action

According to the UN International Telecommunications Union (ITU), which organized digital-focused events at COP29, digital technologies can be key tools to accelerate the achievement of the 2030 Agenda for Sustainable Development, as they play a

1 week ago

Artificial Intelligence

Breaking Down Barriers to Build Better Smart Cities

By Alaa Bawab, General Manager, Lenovo Infrastructure Solutions Group META The idea of a smart city has been around for decades, but in practice, many municipalities end up just delivering individual services,

1 week ago

Gartner Identifies the Top 10 Strategic Technology Trends for 2025

Gartner has announced its list of 10 top strategic technology trends that organizations need to explore in 2025. Analysts presented their findings during Gartner CIO & IT Executive Conference, taking place here

1 week ago

TECHNOLOGY

LIBF and TFA release whitepaper on sustainable finance

The London Institute of Banking & Finance (LIBF), in collaboration with The Financial Academy (TFA), is proud to announce the release of a whitepaper paving the way towards sustainability, titled “Getting Match

1 week ago

Business

Navigating Cloud Repatriation

Murad Hussein, General Manager, Private Cloud, MEA, Rackspace Technology, on why Middle Eastern organizations are moving workloads to private clouds Why might organisations choose cloud repatriation in the Middle East? Are

2 weeks ago

Keeping pace with change

Kalyan Kumar, Chief Product Officer, HCL Software, explains how the company’s portfolio remains competitive and relevant in a fast-evolving technology landscape. How do you ensure that HCL Software’s product portfolio stays

2 weeks ago

TECHNOLOGY

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