Sharaf DG Unveils Copilot+ PCs in Dubai: The Future of AI-Intelligent Windows PCs

2 months ago

Sharaf DG is excited to launch Copilot+ PCs at an exclusive event in Warehouse 4, Al Quoz, Dubai. Microsoft, along with partners Asus, HP, and Lenovo, introduced these new Windows PCs as the fastest and most intelligent yet.

The event immersed attendees in an interactive escape game, where they solved mysteries using the advanced capabilities of Copilot+ PCs. This hands-on experience was complemented by exciting activities and live demonstrations showcasing the remarkable features of these new devices.

Karin Belbelian, Director of Category Management - Consumer Sales Organization at Microsoft
Karin Belbelian, Director of Category Management – Consumer Sales Organization at Microsoft

Karin Belbelian, Director of Category Management – Consumer Sales Organization at Microsoft, announced the launch of Copilot+ PCs, marking a new era in computing, said, “These devices are set to revolutionize both work and creativity with their unparalleled performance and innovative AI capabilities,” said Karin Belbelian. “Equipped with advanced NPU silicon, Copilot+ PCs significantly enhance productivity, creativity, and security, making them the most powerful AI PCs available.”

Karin highlighted the collaboration with Asus, HP, Lenovo, and Microsoft Surface, which brings a diverse range of devices tailored to meet users’ unique needs and elevate their computing experience. “The Copilot+ PC is designed for productivity-focused users who require premium, lightweight hardware with long battery life. It helps save time and enables more efficient work.”

“Sharaf DG is leading the Copilot+ PCs market, designed to set new benchmarks with largest range of copilot PCs” shared Nilesh Khalkho, CEO, Sharaf DG.

Customers can trade in their old working or non-working PCs and receive a guaranteed AED 500 off, making it easier than ever to upgrade to the new range. As part of Sharaf DG’s Back-to-School campaign, customers stand a chance to receive the entire value of their PC purchase back, up to AED 5000.

Students can enjoy an additional 5% off on all Copilot+ PCs, making them an unbeatable choice for academic excellence.

Ifham Khalid, Sales Lead, Devices and Creativity – Middle East and Africa at Microsoft

Ifham Khalid, Sales Lead, Devices and Creativity – Middle East and Africa at Microsoft, said, “People in UAE are quick to adopt any new technology that is introduced globally. We are excited to see how consumers in UAE will use Copilot+ PCs and their advanced AI capabilities to increase productivity and creativity in their daily lives. We are collaborating with Sharaf DG to showcase the capabilities of Copilot + PCs inside their stores, including our flagship experiences at Dubai Mall and City Centre Deira. Discover a wide selection of Copilot+ PCs and benefit from the expertise of our trained specialists at Sharaf DG, ready to showcase the full potential of these remarkable devices”.

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