Today: Oct 26, 2025
6 years ago

ServiceNow appoints Sebastian Fitzjohn as Vice President, Alliances and Channel Ecosystem EMEA

Sebastian Fitzjohn, new Vice President, Alliances & Channel Ecosystem, EMEA at ServiceNow
Sebastian Fitzjohn, new Vice President, Alliances and Channel Ecosystem, EMEA at ServiceNow

ServiceNow, a digital workflow company that makes the world of work, work better for people, today announced the appointment of Sebastian Fitzjohn as Vice President, Alliances and Channel Ecosystem, Europe, Middle East and Africa (EMEA).

Sebastian will be responsible for helping to enable and accelerate the ServiceNow partner ecosystem, and for implementing the new global operating model for Alliances and Channel Ecosystem in EMEA. This operating model is aimed at driving new sales and delivery capability and capacity for the Now Platform across a vibrant and growing ecosystem.

Sebastian brings to his position 20 years of experience in transformational settings, covering both direct and partner sales leadership roles. Prior to joining ServiceNow, he spent four years at VMware as Senior Director for the EMEA Global System Integrator and System Outsourcer business.

“At ServiceNow our focus is helping customers accelerate their digital agenda by automating workflows in a way that delivers amazing end-user experiences and significant business value,” says Sebastian. “To this end we see partner success as being synonymous with customer success. By working together, we believe there is huge opportunity to accelerate growth for both ServiceNow and our partners, through a laser focus on delivering business outcomes for our joint customers.”

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